Creative Influence in the Corporate World
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WHAT IS IT ABOUT?
With this questionnaire, explore the power and potential of media, creative writing, scripts, stories, and dialogue to influence the corporate world.
- The HR department that needs to motivate their employees through storytelling techniques.
- The Advertising manager interested innew ways of improving brand awareness.
- The Communications manager who wants to create engaging content for customers.
- The Market Research team searching for new insights into customer behaviour.
- The Product Development team looking to use the power of media to enhance product launches.
Media Engagement
Understand the power of media
Creative Writing
Explore ways of creating stories
Scripts and Stories
Analyze the impact of stories
Understand the power of media
Creative Writing
Explore ways of creating stories
Scripts and Stories
Analyze the impact of stories
As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.
After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..
Q. How have you evaluated the impact of messages?
Q. How do you create character arcs?
After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..
Q. How have you evaluated the impact of messages?
- We have not assessed the impact of messages.
- We have conducted basic analysis of message reach.
- We have a fully formalized KPI-tracking system that we monitor daily.
Q. How do you create character arcs?
- I have no idea how to start.
- I have a basic understanding of the character arcs.
- We have a fully formalized process that we use regularly.
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.
If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
| NAME | TITLE PAPER |
|---|---|
| lek | 1935_Medicaid_MCO_Executive_Insights_v3.pdf |
| kpmg | Connecting-the-dots-201512.pdf |
| ey | ey-hfs-top-ten-iot-service-providers-2019-excerpt-for-ey.pdf |
| infosys | digitization-agile-devops-services.pdf |
| pearlmeyer | higher-salaries-tougher-performance-metrics-mark-pay-trends-2015.pdf |
| pearlmeyer | pandemic-remuneration-committees-take-action.pdf |
| oliverwyman | Pandemic-Navigator-Steering-Banks-Through-The-Crisis-1.pdf |
| coeus | coeus-2017-survey-report-doc-interactive-1.pdf |
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
- Respondent profiles for a helicopter view of your audience.
- A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
- Improvement suggestions (per question) how to move from one answer to another
- Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
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