Engaging the Corporate World Through Social Media
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WHAT IS IT ABOUT?
Social media has the potential to greatly impact corporate engagement, participation and involvement. What is the best way to use this technology to reach employees and stakeholders?
- The marketing department that needs to convince investors about the opportunity of using social media for communication.
- The communications director who is interested in helping his team with more effective social media implementation.
- The Human Resources manager looking for insights on how to engage employees and increase morale.
- The Business Development executive trying to understand the return on investment from social media initiatives.
- The Chief Executive Officer seeking to improve customer service with better platform integration.
Social Media Usage
How does your company use social media
Interaction Engagement
How do users interact with your brand
Commenting Evaluating
What are the metrics used to measure success
How does your company use social media
Interaction Engagement
How do users interact with your brand
Commenting Evaluating
What are the metrics used to measure success
As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.
After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..
Q. How often do you engage with your social media followers?
Q. Do you actively engage with users?
After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..
Q. How often do you engage with your social media followers?
- We do not engage at all.
- We use broad engagement campaigns irregularly.
- We have a structured social media engagement strategy that we monitor and analyze regularly.
Q. Do you actively engage with users?
- No, we don't interact at all
- Yes, we interact sporadically
- Yes, we have a dedicated user engagement strategy
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.
If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
| NAME | TITLE PAPER |
|---|---|
| oliverwyman | Oliver Wyman 5G press release FINAL.pdf |
| rhrinternationalconsultants | New Ceos & The Senior Team.pdf |
| oxera | Italian-renaissance-in-regulation_1.pdf.pdf |
| oliverwyman | Made-in-China-Cars-Go-Global_web_final.pdf |
| pearlmeyer | rethinking-payment-performance.pdf |
| oliverwyman | perspectives-on-manufacturing-industries-factory-of-the-future.pdf |
| oliverwyman | 01_Recession_1_09_english.pdf |
| kpmg | consumer-and-retail-m-and-a-trends-2020-pursuing-opportunities-amid-uncertainty.pdf |
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
- Respondent profiles for a helicopter view of your audience.
- A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
- Improvement suggestions (per question) how to move from one answer to another
- Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
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