Store Layout
Understanding the customer journey

Fixtures
Improving the shopping experience

Lighting
Enhancing the customer experience

Shopping Experience
Capturing the customer s opinion

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. To what extent have you mapped foot traffic flow?

1. We haven't mapped it.
2. We have a basic foot traffic mapping plan.
3. We have a fully formalized foot traffic mapping plan that we review regularly.

Q. How do you select furniture for your retail store?

1. We just select whatever looks good.
2. We consider space, cost, and customer preferences when selecting furniture.
3. We use A/B testing to continually refine our selection of furniture based on optimized metrics.

The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.

NAME	TITLE PAPER
oliverwyman	RJ6-3_2-Healthcare_Coming_Crisis.pdf
infosys	infosys-workforce-development-whitepaper.pdf
mckinsey	mop15_insights_from_asia-pacific_payments_map.pdf
capgemini	Seizing-the-SAP-S4HANA-opportunity.pdf
pwc	pwc-2017-insurance-top-issues-financial-reporting.pdf
deloitte	gx-fs-talent-in-insurance-spain-2014.pdf
lek	LEK_1645_QSR-CDR_Expansion_Web.pdf
cognizant	five-ways-media-companies-can-generate-value-from-ai-codex5789.pdf

You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:

• Respondent profiles for a helicopter view of your audience.
• A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
• Improvement suggestions (per question) how to move from one answer to another
• Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.

This English questionnaire is also available in Dutch, French, German, and Spanish.