Investing in Customer Loyalty

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WHAT IS IT ABOUT?

This questionnaire focuses on the impact that operations, customer service, satisfaction and experiences have on customer loyalty and retention.

SKU: b36ab2b0-f49b-4a10-88d5-b42def65a545 Category: Tags: , , , , ,
Theme:
Available in: English, Dutch, French, German, Spanish
  • The finance department needing to understand how customer loyalty impacts profits
  • The marketing team interested in developing new strategies for increasing customer loyalty
  • Operations managers looking for ways to improve customer service and experience
  • Human resources attempting to create policies to increase customer satisfaction
  • Retention teams investigating methods for improving customer retention
Operations
Efficiency resources

Customer Service
Care needs solutions

Satisfaction Loyalty Retention
Perception engagement advocacy

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What have you done to optimize your business processes?
  1. We haven't put any optimization efforts yet.
  2. We have made some minor adjustments so far.
  3. We have an automated system in place with KPIs and PMIs.

Q. What communication channels do you use to reach customers?
  1. We currently have no established communication channels.
  2. We use a few basic communication channels with customers.
  3. We have multiple, tailored communication channels for customer outreach.
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
NAMETITLE PAPER
oxeraRetail-exit-of-water-and-sewerage-customers.pdf.pdf
lek2137_Opportunities-Companion-Diagnostics-Asia-Pacific-v2.pdf
gartnerceo-executive-transition-and-succession-planning.pdf
mckinseyBoosting-contact-center-performance-through-employee-engagement.pdf
pearlmeyerhighlights-secs-last-minute-changes-stock-based-compensation-reporting-rule.pdf
gartnerdigital-iq-beauty-us-2019.pdf
oliverwyman7_obsolete.pdf
fticonsultingcovid-19-excessive-pricing-price-gouging-south-african-experience.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.

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