Optimizing Social Media Marketing Through Content Creation and Influencers

Original price was: € 199,00.Current price is: € 0,00.

WHAT IS IT ABOUT?

As corporate world competition continues to rise, learning how social media marketing, content creation, influencers and campaigns are utilized for maximum impact is vital.

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Available in: English, Dutch, French, German, Spanish
  • The customer service department that needs to understand why customers follow certain influencers.
  • The marketing directors who will evaluate the effectiveness of campaigns.
  • The analytics team that seeks to determine reasons behind product performance.
  • The creative team who will craft solutions to better engage with the target audience.
  • The research & development group that needs to ensure relevance of products in the digital age.
Social Media Marketing
Understanding best practices

Content Creation
Developing effective content

Influencers
Increasing meaningful reach

Campaigns
Utilizing resources efficiently

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What have you done to optimize your platform strategies?
  1. We don't have any strategies in place.
  2. We have a strategic framework in place.
  3. We have an agile process for frequent changes and optimization.

Q. What have you done to ensure your brand identity?
  1. Nothing, we haven't created a logo or tagline.
  2. We have a basic branding guidelines and an existing logo.
  3. We have a fully formalized brand structure including slogan, visuals, and messaging that we maintain regularly.
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
NAMETITLE PAPER
gartnerdigital-iq-index-luxury-hotels-us-2019.pdf
novantasDeposit_Strategy_Preparing_for_Rising_Rates_NR.pdf
oliverwymanCMT-Key_Issues_Mobile_Ind_Leaders.pdf
gartnercomms_return_to_work_checklist.pdf
novantas2019-03-21-Balance-Investments-Are-Critical.pdf
pwcpwc-bjc-prodigo-marketplace-success-story.pdf
pearlmeyernon-profit-executive-compensation-part-one-video-transcript-jim-hudner.pdf
pearlmeyerwhy-ceos-and-senior-executives-are-often-dark-about-pay.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.

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