Publishing and Licensing in the Corporate World



Uncovering corporate trends in publishing, pricing & licensing, royalty payments, and licenses.

SKU: 78cbadd9-7c44-4694-ab3e-854abf2a75d5 Category: Tags: , , ,
Available in: English, Dutch, French, German, Spanish
  • The sales team that needs to determine varied pricing plans and identify new opportunities for licensees.
  • The legal department that needs to assess potential risks associated with publishing, pricing, and licensing.
  • The technology team that must understand how royalty payments impact product development.
  • The finance managers interested in helping their team maximize royalties.
  • The marketing leadership keen on understanding the long-term implications of publishing and licensing decisions.
Analyzing the effects of corporate publishing

Pricing Licensing
Assessing the efficacy of pricing and licensing strategies

Royalty Payments
Maximizing returns on royalty payments

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. How much content do you develop?
  1. We don't have content development in place.
  2. We produce minimal content on a ad-hoc basis.
  3. We have a consistent content production plan.

Q. What fee structure do you have in place?
  1. No fee structure
  2. A basic fee structure with some guidelines
  3. A fully formalized fee structure with KPIs and benchmarking
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
oliverwymanNYC-ADM90101-246 2018 NOTICE OF BENEFIT FINAL RULE.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.


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