Researching the Impact of Publishing, Content Writing and Reviews on the Corporate World

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WHAT IS IT ABOUT?

Valuable insights into the impact of publishing, content writing and reviews in the corporate world – find out what works and what doesn’t.

SKU: 02e7afe5-d6ca-47e5-a570-a86074027c6f Category: Tags: , , , ,
Theme:
Available in: English, Dutch, French, German, Spanish
  • The Human Resources Department looking for innovative ways to grow business productivity.
  • The Marketing Managers who need to convince their colleagues about the importance of content creation.
  • The Communications Specialists interested in the effect of quality reviews on customer acquisition and retention.
  • The Sales Representatives trying to identify the best channels for reaching target audiences.
  • The Product Managers wanting to evaluate if articles and blogs can lead to increased customer engagement.
Publishing
Analyzing benefits and risks of publishing

Content Writing
Untangling content marketing strategies

Reviews
Gauging customer experiences

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What strategies do you employ for external publishing success?
  1. No strategy employed
  2. Basic strategy established
  3. Optimised strategies utilised

Q. How do you gauge audience targeting?
  1. We don't target audiences.
  2. We use simple demographic information.
  3. We adopt advanced marketing strategies.
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
NAMETITLE PAPER
cognizanthow-manufacturers-can-unlock-business-value-via-IoT-analytics-codex1682.pdf
gartnercustomer-service-top-insights-2020.pdf
infosysbusiness-channels.pdf
protiviti2019-top-risks-survey-financial-services-industry-group-protiviti.pdf
deloittegx-european-power-utilities-newsletter-q4-2017.pdf
infosysfuture-store-retail-innovation.pdf
mercergl-2020-keeping-track-of-covid-19-laws-affecting-employee-benefits-jobs.pdf
gartnerhow-to-manage-common-pitfalls-of-internal-consulting-groups.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.

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