Enhancing Displays
Exploring ways to increase visibility and effectiveness of merchandising displays

Maximizing Promotion
Examining techniques to leverage displays to promote products

Optimizing Planning
Investigating methods to create effective retail displays for product planning

Measuring Success
Analyzing data from merchandising displays to determine success

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What methods have you used to create awareness around your brand?

1. We don't yet use any branding strategies,
2. We utilize traditional marketing and promotions,
3. We maximize our digital presence through data-driven campaigns.

Q. What have you implemented for strategic placement?

1. Nothing, improvement needed
2. A basic placement plan
3. A comprehensive strategy to optimize placement

The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.

NAME	TITLE PAPER
oxera	What-does-it-cost-to-clear-securities-benchmarking-of-financial-centres.pdf.pdf
oliverwyman	MRO_Transatlantic_Navigating_the_Pandemic.pdf
pwc	pwc-microsoft-co-branded-media-and-ent-whitepaper.pdf
cognizant	how-companies-can-move-ai-from-labs-to-the-business-core-codex5464.pdf
pwc	pwc-2019-insurance-issues-data-analytics.pdf
novantas	2019-06-27-Pulling-the-Right-Levers.pdf
infosys	rapid-product-development.pdf
cognizant	running-faster-smarter-better-codex3493.pdf

You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:

• Respondent profiles for a helicopter view of your audience.
• A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
• Improvement suggestions (per question) how to move from one answer to another
• Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.

This English questionnaire is also available in Dutch, French, German, and Spanish.