Social Media Engagement & Best Practices

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WHAT IS IT ABOUT?

An effective corporate strategy for managing social media platforms and campaigns.

SKU: 3ef7aee7-680d-4f64-a199-1f2181e4493c Category: Tags: , , , , ,
Available in: English, Dutch, French, German, Spanish
  • The marketing department that needs to optimize customer engagement.
  • The analytics team who wants to identify best practices.
  • The product development manager who is interested in gathering feedback from customers.
  • The executive team who would like an overview of the current social media landscape.
  • The customer service department that wants to quickly respond to issues.
Platform Selection
Identifying social networks

Engagement Strategies
Creating content

Campaigns
Planning social initiatives

Best Practices
Adopting industry trends

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What have you done to ensure alignment between your goals and objectives?
  1. We have no set plan for goal-objective alignment.
  2. We have informal tasks assigned to align goals and objectives.
  3. We conduct monthly meetings to make sure goals and objectives are in sync.

Q. What type of content do you create?
  1. We haven't created any content.
  2. We have basic written posts and images.
  3. We have tailored, multimedia content across multiple channels.
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
NAMETITLE PAPER
mercergl-2020-massachusetts-sets-dollar-limits-for-individual-mandate-coverage.pdf
protivitibulletin_v1_issue9.pdf
gartner402777-the-need-for-multispeed-and-sustainability-in-retails-last-minute-mile.pdf
pearlmeyerground-rules-when-facing-imminent-restructuring.pdf
kpmgAccenture-Digital-Citizen-Experience-Pulse-Survey-Highlight-Final.pdf
pearlmeyercreating-engagement-through-executive-compensation-communication-executive-summary.pdf
gartnerplanning-and-promoting-assortments-to-win-on-amazon-excerpt.pdf
pearlmeyercovid-19-discussion-points-your-may-june-comp-committee-meetings.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.

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