Social media marketing strategy for small businesses

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WHAT IS IT ABOUT?

The survey explores the key areas of social media marketing for small businesses.

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Available in: English, Dutch, French, German, Spanish
  • The community manager who wants to know what her audience is saying about her organization on social media.
  • The blogger who wants to gather experts opinions about the leading social networks.
  • The manager who would like to increase the visibility of her brand by using social media as a strategic asset.
  • The consultant that needs a reliable data collection system to track social media.
  • The board member who wants to improve the public perception of her organization.
Social media
how to use social media

Influencer
who are the influencers in your industry?

Continue
keep going with social media marketing

Social
how do you get people involved?

Marketing
what is it all about?

Optimization
how does this work for you?

Online businesses
what is an online business and why should I care about them ?

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. How often is sales data available?
  1. Not
  2. Spotty
  3. Continuous

Q. How is the sales dashboard?
  1. Not present
  2. Barely readable
  3. Clear and user-friendly dashboard
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
NAMETITLE PAPER
sia-partners5._insight_internet_of_things_in_transportation.pdf
fticonsultingsurvey-reveals-european-business-confident-soft-brexit.pdf
lek1938_Port_Infrastructure_LEK_Executive_Insights.pdf
capgeminiAutomation-and-the-Future-of-Insurance-Workforce.pdf
oliverwymanOliver_Wyman_paper_The_Cornerstone_of_Financial_Crime_Prevention.pdf
pwcpwc-2019-insurance-issues-small-commercial.pdf
cognizanthow-domain-driven-design-can-boost-legacy-system-modernization-codex5644.pdf
pearlmeyernew-massachusetts-non-compete-law-goes-effect-next-week.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.

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