Setting up a meeting
what to do when you have a customer

Customer relationship management
how to manage your customers

Benefits
why people should use your product or service

Objectives
what is the goal of this project?

Market research
how can you find out about your market?

Resources
who are the team members and where are they located?

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. Are market research results used for marketing actions?

1. No
2. We use them for some marketing actions
3. We use them for all marketing actions

Q. Do you use customer data from other departments?

1. No or hardly
2. For example; customer data from finance are often used in customer relationship management (CRM)
3. Customer data from several departments are frequently used in CRM

The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.

NAME	TITLE PAPER
bcg	BCG-Flex-Work-Programs-That-Actually-Work-September-2019_tcm9-229455.pdf
bcg	BCG-The-Leaders-in-Urban-Mobility-Will-Be-Regional-Not-Global-Oct-2019_tcm9-232266.pdf
cognizant	Finding-Your-Place-in-the-New-World-of-Communications-Media-and-Entertainment.pdf
bcg	BCG-Is-Your-Change-Management-Approach-Keeping-Pace-with-Digital-Sep-2018_tcm9-203737.pdf
oliverwyman	CH_4_Manufacturers_Take_on_Maintaenace.pdf
oxera	Is-net-neutrality-not-neutral_1.pdf
oliverwyman	Velocity2019_ReversingCourse.pdf
bcg	BCG-Will-Autonomous-Vehicles-Derail-the-Train-Sector-Sep-2016_tcm9-62351.pdf

You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:

• Respondent profiles for a helicopter view of your audience.
• A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
• Improvement suggestions (per question) how to move from one answer to another
• Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.

This English questionnaire is also available in Dutch, French, German, and Spanish.