The use of social media in the workplace

Original price was: € 199,00.Current price is: € 0,00.


Social media are used for employee communication and for marketing. However, there are many types of social media available and the choice of the tool depends on the sector and the company strategy. This questionnaire will cover key aspects such as goals, platforms, audience, resources, and partnerships.

  • The manager who needs to get a continuous feedback about his leadership.
  • The manager who needs to support his team in their digital transformation.
  • The manager who needs to get a core team developed.
  • The manager who needs to get his team more into the style of his own.
  • The manager who needs to get the highest possible commitment from his team.
Social media
how to use social media

Internal communication
how to get employees talking about your company

Mobile channels
how to reach employees on mobile devices

the right way of reaching people and building relationships with them

Message delivery tools
what are the best ways of delivering messages?

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. How is the use of social media (digital communication) described?
  1. Not
  2. We have a set of digital communication objectives
  3. We have a set of digital communication objectives AND we have established a social media plan with concrete activities and responsibilities

Q. How is the digital communication within your organization described?
  1. Not (or not to my knowledge)
  2. We have a digital communication strategy
  3. We have a clear digital communication strategy AND we measure results
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
mckinseyGetting the most out of Industry 40.pdf
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.


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