Travelling Abroad: Exploring the Impact of Travel Content, Guides and Reviews on Corporate Decision-Making



Are you exploring how travel content, guides and reviews influence corporate decision-making? Our comprehensive questionnaire looks at how corporate executives use such resources to make informed decisions.

SKU: c4c4c58a-09b0-4ff3-b506-d6203d16638f Category: Tags: , , ,
Available in: English, Dutch, French, German, Spanish
  • The Strategy Department that needs to comprehend customers' preferences when it comes to travelling abroad.
  • The Business Development Manager who wants to identify travel opportunities for corporate executives.
  • The Operations Manager interested in understanding if corporate executives would consider relying on travel content, reviews or guides.
  • The Human Resource Director looking to understand employees' opinions on the type and quality of travel content available.
  • The Sales Manager curious about what kinds of travel content motivates customers to book trips with your business.
Travelling Content
Understanding types of content

Travel Guides
Examining sources for information

Travel Reviews
Assessing customer feedback

Corporate Decisions
Assessing influences on board

As you can see, you're not asking your respondents for opinions, satisfaction or agreement. Our scientific research has shown that these are very bad fuel for algorithms. Instead, we ask for verifiable facts or -behaviour. For further reading, you can download our AMAIZE magazine dedicated to this topic or discover the scientific papers in the Resources section.

After you have downloaded this questionnaire, you can - in your Toolbox - edit, add/delete, and translate questions & answers to your liking. Clicking the "Help me PRAIORITIZE" buttons in the Toolbox activates our A.I. to help you finish your masterpiece..

Q. What types of travel content do you currently produce?
  1. We do not currently produce any travel content.
  2. We have some basic blog posts about travelling experiences.
  3. We have a fully formalized content marketing strategy that covers all travel categories.

Q. What research do you conduct to find suitable guide services?
  1. No research, we rely mostly on word of mouth
  2. We occasionally search online for reviews
  3. Our team researches relevant sites and forums daily
The artificial intelligence creating the questionnaires for the store has been inspired by over 11.000 whitepapers from more than 100 noted consultancy firms. Algorithms selected the 20% best papers and grouped papers from different consultancy firms into specific questionnaires. Why settle for less? Here is a summary how we did it.

If you feel you need outside support after conducting your assessment, we recommend the firms that have written the below mentioned whitepapers. Not having a paper selected does NOT mean that a firm does not give good advice.
You will download so much more than a set of questions and answers. This questionnaire contains everything for the full consultancy experience:
  • Respondent profiles for a helicopter view of your audience.
  • A maturity model with which algorithms calculate a six times smarter improvement target (compared to when you leave that to a human).
  • Improvement suggestions (per question) how to move from one answer to another
  • Suggested follow-on projects. After all, moving your organization from A to B might require more than just doing an assessment.
This English questionnaire is also available in Dutch, French, German, and Spanish.


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